More for me than anyone, here's reviews of Five FM transmitters for iPods and personal players.
Personally I think that was a pretty poor review.
A good review would actually challenge the frequency response of these transmitters rather than just simply quote it - suggesting that it was true. I refer to the comment in the conclusion "the Griffin iTrip Auto is the best option because of its superior sound quality". - Not substantiated in any way shape or form.
The FM band is slightly limited so that bassheads may not appreciate it. For those people I advise getting yourself a cd unit that supports front input.