Pebble Officially Acquired by FitBit

So as it’s been rumored this week, Pebble’s Next Step is to be shut down and acquired by FitBit.

However—due to various factors—Pebble is no longer able to operate as an independent entity. We have made the tough decision to shut down the company and no longer manufacture Pebble devices.

I heard that they turned down a $700m acquisition a while back, and now they are being sold off for parts. This is especially traumatizing for the people who just got their new Pebble 2 and Pebble Time 2’s (or are still waiting). Part of the challenge with Kickstarter of course, but also not super surprising.

Obviously wish them all the best but it still sucks. Pebble can be argued as the first “real” smartwatch and maybe that was their role in life, not to be the first and stay around forever.