January 19, 2012
Apple Launches iBooks 2 with Interactive Textbooks

Launching ahead of their media event today, At their 7am PST media event, Apple Launches iBooks 2 with Interactive Textbooks, also iTunes 10.5.3 to support textbook syncing. Sadly the textbooks are US only, but I presume more will be showing up soon.

Apple is partnering with McGraw-Hill, Pearson, and Houghton Mifflin Harcourt on the textbook front, with the three companies currently responsible for 90% of textbook sales in the United States. McGraw-Hill and Pearson are rolling out a handful of introductory titles today, with more coming soon.

I wonder what's left to announce at the event? Or maybe it's just going to go through the tools in more details....

Oops, completely missed that it was an EST announcement, not a PST one, so when I saw the links at 7am this morning that was after the announcement :)

Posted by Arcterex at January 19, 2012 09:10 AM