February 06, 2013
Starfish Smartwatch Saga At MacWorld

Great story of how the Starfish smartwatch saga illustrates entrepreneurial stumbling blocks at MacWorld/iWorld this year.

What’s more, the photo in the advertisement appears to defy my own understanding of how such a wristwatch could work: The interface is clearly not just scaled but resized to fit the watch’s square display; it doesn’t match the aspect ratio of either the iPhone 5’s display or that of earlier iPhone models—it looks closer to the sixth-generation iPod nano than anything else. And assuming the AirPlay connection did work and the interface could be resized as shown in the ad, how could the watch be interactive?

Via Daring Fireball.

Posted by Arcterex at February 06, 2013 11:10 AM